AUDI ALL SYSTEMS GO

Creative direction + Copywriting for: scripting, production + editing.

Who says training has to be boring? When Audi charged our agency with breathing new life into their dealer training materials, we pitched a hybrid of Top Gear and Parts Unknown — and the most incredible six months of my career ensued. This project tested my writing chops like never before, as I veered from distilling technical details into entertaining educational content to crafting clever scripts for Audi executives and celebrities alike.