PRIME 5 Brand launch

First and Long

Creative direction + copywriting for: brand messaging. website. email campaign. video scripting, production + editing.

Elementary school me smiled the day Deion Sanders called on our agency to help launch his nonprofit incubator, Prime 5. From scripting a series of broadcast and digital ads to building out the website and launching an email fundraising campaign to help secure $21 million in donations, we built the brand’s identity from the ground up. Earning Prime’s enthusiastic approval of the content was definitely a career highlight on this writer’s reel.

DIG DEEPER: Visit the website.

Prime 5 Pathway - Debt

Prime 5 Pathway - Education